Automechanika Canada
Toronto, September 26 – 28, 2007

Automechanika Canada signs cooperation agreement with the Ontario Tire Dealers Association

Automechanika, a leading international brand of automotive parts and service trade shows will join forces with CarFixWORLD to make its debut in the Canadian marketplace.  This dynamic event is produced jointly between Messe Frankfurt, producer of now twelve Automechanika shows across the globe, and Business Information Group, publisher of over 90 media products in Canada.  In response to the needs of the industry and the strong aftermarket in Canada, Messe Frankfurt and Business Information Group are excited to enter the Canadian market and launch the twelfth Automechanika worldwide.  With over 250 exhibitors and 4,000 visitors anticipated to participate in the event, Automechanika Canada will be Canada’s leading trade show covering the entire spectrum of the aftermarket.  Automechanika Canada will be held September 26 – 28, 2007 at the International Centre in Toronto, Ontario, Canada.

Automechanika Worldwide
The Automechanika Brand has been experiencing record exhibitor and visitor numbers, indicating that these trade shows are truly creating a global business platform the industry needs.  The largest and original Automechanika, Automechanika Frankfurt, finished its 2006 show reporting over 165,000 visitors, 40 percent of them from outside Germany.  These visitors included a significant increase in top decision makers from previous years.  In addition, 96 percent of all visitors were satisfied with the exhibits and product groups at the show.  This growth and satisfaction is a trend throughout all the Automechanika shows worldwide, confirming a positive outlook for the future of the industry.

Business Information Group
The Business Information Group publishes over 90 Canadian magazines, directories, databases, mailing lists and web sites in more than 30 different trade markets.  The automotive trade sector of BIG  publishes five magazines which include, SSGM, Jobber News, L’Automobile, Bodyshop and Autovision and produces the trade show CarFixWORLD.  Business Information Group is positioned as a key player in the automotive industry that is in tune with its readers and advertisers bringing together business contacts, knowledge and opportunities to its constituents through magazines, web-sites, directories, trade shows and conferences.  Building on the success of the previous CarFixWORLD and the Automechanika Brands worldwide, we are pleased to announce the partnership between Messe Frankfurt and Business Information Group for the production and launch of Automechanika Canada.  

New Opportunities in Canada
Canada has proven itself to be a strong automotive aftermarket with steady growth in retail sales as well as number of retailers and installers over the past several years.  Ontario in particular, leads Canada with its number of retailers, making Toronto the ideal location to launch Automechanika Canada.  With the introduction of this trade show, Messe Frankfurt will be able to provide a Canadian outlet to the many aftermarket suppliers, retailers and installers that have asked for a comprehensive event in this market.

In addition, the city of Toronto provides an international destination with one of the largest airports in North America, an accessible convention Center, and a city known for its culture and diversity.

Products and Position
Automechanika Canada will provide a wide range of quality products covering all aspects of the automotive aftermarket.  Featured product groups will include parts & systems, accessories & tuning, repair & maintenance, service station & car wash, and tires & wheels.  Over 250 exhibitors and 4,000 visitors are anticipated to participate in the inaugural event.

Automechanika Canada will be the only show in the Canadian market dedicated to all facets of the automotive aftermarket.  Additional programs will include conference sessions featuring product innovation and technical training, career opportunities for apprentices and students, product demonstrations, and industry displays.  This new and exciting three-day event will offer exhibitors the opportunity to showcase their products to thousands of service and repair owners, technicians, installers, jobbers, media, and industry professionals.

For further information, please go to www.AutomechanikaCanada.ca

Press Contact:
Kristen Woodburn
Messe Frankfurt, Inc.
Phone 770.984.8016 ext 421
Fax     770.984.8023
kristen.woodburn@usa.messefrankfurt.com

International Press Contact:
Susanne Brendle
Messe Frankfurt Exhibitions GmbH
+49 69 75 75 64 57
susanne.brendle@messefrankfurt.com