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The fourth edition of Interior Lifestyle USA, held in conjunction with the World Market Center, took place January 29 – February 2, 2007 at the World Market Center Pavilion 2 in Las Vegas, Nevada. A high-end collection of more than 50 selected exhibitors provided the industry with new products in home textiles and table top products. The Las Vegas Winter Market continues to establish a new standard for the World’s finest products and resources in home décor.
Winter Market
Retailers, designers, contract specifiers and other buyers from all over the world visited the World Market Center campus for the fourth edition of Interior Lifestyle USA. This event has become the paramount destination for persons involved in the home décor industry, and as a part of the Las Vegas Market Week, has established an exclusive opportunity for serious buyers and sellers of home textiles and table top products. The 2007 Winter Market also showcased the elaborate opening of Building B with a Grand Opening party on Monday, January 29th which included a red ribbon cutting ceremony, fireworks and a performance by the acclaimed Blue Man Group.
Future Growth
Interior Lifestyle USA is a unique show-within-a-show concept that incorporates the Messe Frankfurt Heimtextil and Ambiente brands. The featured product groups included bed linens, kitchen/bath linens, furnishing and decorative fabrics, window coverings and table top products such as glass, ceramics, porcelain, flatware and dinnerware. With the exhibitors and buyers pleased with the turnout and quality of contacts at Interior Lifestyle USA and the 2007 Las Vegas Winter Market, everyone is already anticipating the biggest Interior Lifestyle USA showcase yet in July 2007. The fifth edition of Interior Lifestyle USA will be held July 31 – August 3, 2007 at the Sands Expo Center.
Exhibitor Quotes
Patricia Egloff, National Sales Manager, Denali Home Collection by Monterey Mills, USA: “As our second show in Interior Lifestyle USA completed, I was very pleased with the foot traffic, orders written, leads and new accounts generated with the show. I had a great experience and think Interior Lifestyle USA is the perfect home for Denali Home Collection by Monterey Mills. The quality of the attendees is the perfect mix for my line who appreciate the value, unique quality and beauty of my line. The location of Interior Lifestyle USA, it’s presence, advertising and showcase of fine lines, is a wonderful choice for us regarding exhibiting in future shows.”
Matthew Knight, National Sales, Pacific Designs Inc., USA: “Interior Lifestyle USA has been a good choice for us. We are categorized properly and they are easy to work with. We feel this show is still in its infancy, but will continue to mature into a major market for home décor.”
Stephanie Adamcik, National Program Coordinator, Peacock Alley Luxury Linens: “Since the first Interior Lifestyle USA, we have seen the quality of the customer improve tremendously. The new business that has resulted from the show has proven to be profitable for us. However, more importantly this market was the first time Peacock Alley customers located in the Western part of the country came to see us, which says to us that this market is already making a positive impression on the industry as a whole. Peacock Alley is already looking forward to July 2007 at the Sands Expo Center!”
Karen Jacobson, Marketing Consultant, Wildcat Territory, USA: “The Interior Lifestyle USA event helped us to meet our target market. We met lots of real buyers compared to other shows we’ve done. In addition, our average order at Interior Lifestyle USA was higher and all of the orders received were from new customers.”
Shawn Finley, President/CEO, World of Treasures, USA: “Interior Lifestyle USA was much better than other shows we exhibit at in respect to lead generation. We have many good prospects to follow up with.”
For more information on Interior LifestyleSM USA please contact:
Messe Frankfurt, Inc.
Attn: Stephanie Everett
1600 Parkwood Circle, Ste. 515
Atlanta, GA 30339
Tel: 770.984.8016 ext. 424
Fax: 770.984.8023
E-mail: Stephanie.Everett@USA.MesseFrankfurt.com
Website: www.USA.MesseFrankfurt.com
International press contract:
Messe Frankfurt Exhibition GmbH
Attn.:
Ms Ina Stoltze / Ms Christine Kern
Phone: +49 69 7575-6803 / -6084
E-Mail: ina.stoltze@messefrankfurt.com christine.kern@messefrankfurt.com
Further Messe Frankfurt textile and consumer goods trade fairs around the world:
Group of Heimtextil
- Housewares & Homestyle
(20 – 22 May 2007), Dubai, UAE
- Interior Lifestyle/Heimtextil Japan
( 6 – 8 June, 2007), Tokyo, Japan
- Heimtextil USA / Interior Lifestyle USA
(31 July – 3 August, 2007), Las Vegas, USA
- Intertextile Shanghai Home Textiles
(29 - 31 August 2007), Shanghai, China
- Heimtextil Russia
(11 - 14 September 2007), Moscow, Russia
- Heimtextil India
(10 - 13 October 2007), Mumbai, India
- Heimtextil
(9-12 January 2008), Frankfurt am Main, Germany
Group of Ambiente
- New: Ambiente Russia
(27 February – 2 March 2007), Moscow, Russia
- Interior Lifestyle Middle East
(13 – 15 May 2007), Dubai UAE
- Ambiente Japan
(6-8 June, 2007), Tokyo, Japan
- Ambiente USA / Interior Lifestyle USA
(31 July – 3 August, 2007), Las Vegas, USA
- Interior Lifestyle China
(13 – 16 September 2007)
- Ambiente
(8 - 12 February 2008), Frankfurt am Main, Germany
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